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0% culture war
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We invest in startups that are increasing individuals’ capacity for self-defense.
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A Substack on guns, tech, culture, and the intersections between them. Every Monday.
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In-depth interviews with outstanding founders and builders in the civilian defense industry.
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We’re about making new gun owners and spreading gun rights — and that’s all. Making people proud to care about gun rights.
We’re all born with the right of self-defense, to control our own destiny. And for that to mean anything, it means having great tools for self-defense. Grandma has just as much a right to control her body as a 6’4” athlete does, and unlike him, she can’t do it empty-handed.
Guns mean that if all else fails, you keep the final say on what someone else does to you. We believe you don’t need to ask permission to save your life.